Women led startups – What impedes growth?

I have been interested and fascinated by the startup world and ecosystem in India for the past 2 years. In this duration, I have read and interacted with many startup teams – school friends, college friends, mummy friends, family friends, business connections, social media networks, media connections… All from a diverse backgrounds, industries and parts of the world..

Specifically in India, going the ‘startup’ route is increasingly being considered cool – Thanks to the big money, swanky offices, media publicity, potential impact…. and most recently, the government focus on startups.

On one side, with the Government of India’s #StartUpIndia initiative which is about “Starting up a startup revolution“, there is a lot of buzz in almost every quarter on how 2016 could be the year of startups in India. On 16 Jan 16, India’s new national startup policy will be released to tap into “India’s much celebrated entrepreneurial spirit“. I am looking forward to this…

On the other side, whenever I read or interact with women led startups, I am happy to see women ‘taking charge’ of their lives and venturing into unchartered territories.  On the other side, I also see several growth inhibitors – Beyond policy and process. Many times I wonder why or how “gender” can make a difference.. After all, we are moving towards an era of equal access of opportunities to both men and women, so why should gender matter?

Well, IT DOES matter and make a difference in the startup world.. In this infographic post, I am sharing my views and insights on the ABC growth impediments for women led startups…

ABCD for women led startups

What do you think impedes the growth of women led startups? Leave a comment to let me know..


Columnist / Byline In : Economic Times | Huffingtonpost |  Wipro NewsCred Marketo | Finextra | Inc42 |  Business2Community |ProBlogger  | Famous Bloggers | TheNextWomen|Nasscom |  SheTheTVPeople | PaulWriter |  WomensWeb |  Sheroes PeopleMatters | YoWoTo | 12Most.com  | ParentousThe Change Blog | Women Inspiring Wednesdays
Blog : Nischala’s Space, Thoughts, Expressions [Featured in Top Marketing Blogs in IndiaDirectory of Top Indian Blogs and Most Widely read Indian Bloggers, Directory of Best Indian BlogsAlltop]
Twitter : @nimu9 [Featured among Must Follow Indian Women on Twitter (2014) ,50 Indian Women to follow on Twitter (2012)]

Interviews and Media Mentions
2015 101 Inspiring Women aka Rockstars
Newspaper Interview | Twittering Heights (Deccan Chronicle, 2015)
Quoted in “Open Letter to Women looking for job
Quoted in “The Best Advice you’ll receive as young women starting your careers
Interview | My blogging journey – How it came to be?
Interview | A wise Blogger
Interview | Secrets to Successful Blogging
Quoted in “Are entrepreneurs born or made?”


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