Say Hello to “The Ideapreneur”

The best way to have a good idea is to have a lot of ideas.” – Linus Pauling

Almost every day I have several ideas abuzz in my mind. Some solve my problems, and some add to my problems. Sounds familiar?

Objectively assessed, I do know that there is merit in many of these ideas. At least if I apply some focused thought and refine it to the next stage. But there in lies the problem! I don’t get the required time, fuel and fodder to convert all ideas from a nebulous mass to something tangible. Some ideas I don’t even acknowledge. Some I don’t pen down. Some I note down. In the process, many of these ideas fade into the background. Many die. And some live to see the sun, moon and stars!

Many times I wonder “What if I could take the idea to the next level?“, “What if my  idea changed the world, but I am not acting on it?“, “How wonderful it would be if someone paid me just to share ideas (Wishful thinking – I know!)”

From personal experiences, I do believe that IDEAS are the new age currency. An idea can solve your problem. An idea can answer your (their) questions. An idea can be the stepping stone to fulfill your dreams. An idea can make you a millionaire. An idea can change the world. An idea can make a positive difference. An idea can be the way to leave a legacy, or be immortal!

As I was looking for what is the term to describe a person who comes up with more ideas than he / she can digest – I came across the word “Ideapreneur“. Dr. Google threw the definition as “An ideapreneur is a person that is continuously initiating innovative ideas which are centered around the core goal of solving problems and acting upon them.

I think I am an ideapreneur. I think we all are ideapreneurs – in some way or the other. Do you agree? Leave a comment to let me know..

First published on LinkedIn

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Connect with me on Nischala’s Social World
Columnist / Byline in : Economic Times | Huffingtonpost | Wipro NewsCred | Marketo | Finextra | Inc42 Business2Community | ProBloggerFamous Bloggers | TheNextWomen | Nasscom | PaulWriter |  WomensWeb | Sheroes PeopleMattersYoWoTo | 12Most.com | Parentous | The Change Blog
Blog : Nischala’s Space, Thoughts, Expressions [Featured in Top Marketing Blogs in IndiaDirectory of Top Indian Blogs and Most Widely read Indian BloggersDirectory of Best Indian BlogsAlltop]
Twitter : @nimu9 [Featured among Must Follow Indian Women on Twitter (2014) ,50 Indian Women to follow on Twitter (2012)]

Interviews and Media Mentions
Newspaper Interview | Twittering Heights (Deccan Chronicle, 2015)
Quoted in “Open Letter to Women looking for job
Quoted in “The Best Advice you’ll receive as young women starting your careers
Interview | My blogging journey – How it came to be?
Interview | A wise Blogger
Interview | Secrets to Successful Blogging
Quoted in “Are entrepreneurs born or made?”

400+% increase in webinar registrations in 9 days | How we did it?

Webinar Generic

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Connect with me on Nischala’s Social World
Columnist / Byline in : Economic Times | Huffingtonpost | Wipro NewsCred |Finextra | Inc42 Business2Community | ProBloggerFamous Bloggers |TheNextWomen | Nasscom | PaulWriter WomensWeb | Sheroes PeopleMatters YoWoTo |  2Most.com | Parentous | The Change Blog
Blog : Nischala’s Space, Thoughts, Expressions [Featured in Top Marketing Blogs in India, Directory of Best Indian Blogs, Alltop]
Twitter : @nimu9 [Featured among Sheroes Must Follow Indian Women on Twitter (2014) , 50 Indian Women to follow on Twitter(2012)]

Interviews and Media Mentions
Newspaper Interview | Twittering Heights (Deccan Chronicle, 2015)
Quoted in “Open Letter to Women looking for job
Quoted in “The Best Advice you’ll receive as young women starting your careers
Interview | My blogging journey – How it came to be?
Interview | A wise Blogger
Interview | Secrets to Successful Blogging
Quoted in “Are entrepreneurs born or made?”

The C Mantra’s for Marketing Success

C is one of my favorite alphabets of the English language. I don’t really know why.. I guess it is somewhat lucky for me. For e.g.: As a student, for any multiple choice question for which I did not know the answer, I’d choose C and it would be right :). So C and me go a long long long way back! I also love marketing, and infographics are my latest muse. So I thought why not do an infographic the C Mantras for Marketing Success!

I hope you enjoy reading it as much as I enjoyed creating it!

mktng success

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Connect with me on Nischala’s Social World
Columnist / Byline in : Economic Times | Huffingtonpost | Wipro NewsCred | Inc42 Business2Community | ProBloggerFamous Bloggers | TheNextWomen | Nasscom | PaulWriter WomensWeb | Sheroes PeopleMattersYoWoTo |  12Most.com | Parentous | The Change Blog
Blog : Nischala’s Space, Thoughts, Expressions [Featured in Top Marketing Blogs in IndiaDirectory of Top Indian Blogs and Most Widely read Indian Bloggers,Directory of Best Indian BlogsAlltop]
Twitter : @nimu9 [Featured among Must Follow Indian Women on Twitter (2014) ,50 Indian Women to follow on Twitter (2012)]

Interviews and Media Mentions
Newspaper Interview | Twittering Heights (Deccan Chronicle, 2015)
Quoted in “Open Letter to Women looking for job
Quoted in “The Best Advice you’ll receive as young women starting your careers
Interview | My blogging journey – How it came to be?
Interview | A wise Blogger
Interview | Secrets to Successful Blogging
Quoted in “Are entrepreneurs born or made?”

Perfection v/s Progress – You Choose!?

Progress v_sPerfection(1)

Your blog posts are never perfect” she said

“What do you mean?” I asked

“I almost always find some mistakes in them – spelling, grammar, sentence construction, etc.. They can be better.” She said

“Hmm.. OK. Noted. So what do you want me to do?” I asked

“Don’t publish till it is perfect, or if you don’t have time – Ask someone else to make it perfect” she said

Why is perfection important?” I asked

Because that is the ultimate goal” she said

The above is a conversation I had recently with a very good friend of mine, someone who is my best critic (for writing and life), a trusted adviser and diligent blog reader.

It got me thinking, and of course going back to read my blogs. They read fine to me. But yes! Like with anything in life, there was scope for improvement. BUT.. That incremental improvement comes at a cost – which is my time. And time is precious for me as a working mother. And I’m sure it is for you too, in whatever you do!

So whenever I publish a blog post, the effort is mostly “time-boxed”. For e.g: If I decide to write a post in 30 minutes, that’s carved in stone. When the time is up, I review it and publish it. I don’t even attempt to make it perfect. Yes! I made that choice to let go of perfection for every blog post. And that choice has come at a price – which is feedback like the above, or may be even losing some readers along the way. The best part is that it has enabled my growth and progress as a blogger, writer and social media influencer. It has also helped me be regular in posting because had I strived for perfection, I might simply not have been able to post so consistently.

So, here’s the thing about Perfection – It takes time. It takes a lot of energy. It can drain you. And the other thing about perfection is that it is almost always relative. It is in the eyes of the beholder. It is almost always time-bound. Nothing is truly perfect forever. At least, in my view.

I know this because sometime in the distinct past – I used to be a perfectionist. Not in everything, but things which were important to me. Over time, I recognized that it was not realistically sustainable. May be it was not a virtue meant for me. Whatever! I let-go of it, and have made peace with that choice.

And just as I was writing this post, I came across this video from Apple CEO, Mr Tim Cooks in which he mentions that perfection is core to what Apple creates. So if perfection was not the ethos of Apple, we’d probably not experience the best of what Apple had to offer. And I also know from sure that Apple as a company has made progress over the years – in terms of growth, innovation, market share. So progress and perfection can co-exist!

So, I’ll end with the fact that we probably need both progress and perfection – in people, in life, in businesses and in the world. Just that whether they can co-exist in your context is something that is an individual choice and preference.

Here and now, I still choose progress over perfection.That is the only way it will work for me in this phase of life.

What about you? Leave a comment to let me know

First published here

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Connect with me on Nischala’s Social World
Columnist / Byline in : Economic Times | Huffingtonpost | Business2Community | WomensWeb | Sheroes India | PeopleMatters | YoWoTo | 12Most.com | Parentous
Blog : Nischala’s Space, Thoughts, Expressions [Featured in Directory of Best Indian Blogs, Alltop]
Twitter : @nimu9 [Featured among Sheroes Must Follow Indian Women on Twitter (2014) , 50 Indian Women to follow on Twitter(2012)]

Interviews and Media Mentions
Newspaper Interview | Twittering Heights (Deccan Chronicle, 2015)
Quoted in “Open Letter to Women looking for job
Quoted in “The Best Advice you’ll receive as young women starting your careers
Interview | My blogging journey – How it came to be?
Interview | A wise Blogger
Interview | Secrets to Successful Blogging
Quoted in “Are entrepreneurs born or made?”

What adds to the Power Quotient of Online Social Communities?

I started this year (2015) with one thought – To do one thing which I have never done in my life before. As January zoomed by, I pondered and wondered over what I should do? It was during a random browsing activity that I came across an article by Sheryl Sandberg, FaceBook COO in which she encouraged women to create peer support communities to help each other navigate through the complex maze of managing work and life.

I thought to myself – “Why not try creating one such group? I mean I’ve never done it before in my life, and it made complete sense to me”. Simply because I personally feel that working women could significantly benefit from a “closed and trusted” group of women we can fall back / count on. And I’m not talking about “friends” here. But really a diverse, balanced well-meaning support community of women who are a sounding board to face the good, bad and ugly that life throws at you. Because from personal experience, I can say that it is no easy piece of cake for most women at work – And we all need to help us tide through the choppy waters is an acknowledgment. Or appreciation. Or re-assurances. Or validation. Or just knowing that someone is there with you. Or a neutral perspective. Or a judgment free zone to share what they really think and feel! Sometimes we need a cheer-group, and sometimes catalysts to push us on. Or a nudge that It’s all going to be OK. I speak from experience here.

So, I went ahead and created an online LeanIn circle, and as of date we have a vibrant group of some diverse, amazing and accomplished women from all over the world. We also had a real-world meet-up and it was wonderful to meet these women in person. Again, it is the first time that I have actually taken relationships from the virtual world to the real world.

On the personal front, as a mother – I am part of an online school mummy group which we use to share any questions / answers / information / insights / perspectives around the growth and development of kids. What I learn from the conversations and interactions with mothers in this group is invaluable. The one unifying bond is a commitment to invest in the growth of our kids, and that has cemented a foundation of mutual trust and respect in each other. Again, I’ve never even met some of these mothers in my life, and yet whenever I am in doubt / have a question, I post it there and someone always responds in a few minutes.

Also over the course of the past several years as a mother, I recognize the need to have a local support community of mummies, so went ahead and created one a few months ago. Again, the lessons and information we share and learn from each other is awesome – Things like summer classes for kids to suggestions for pediatricians, etc. are shared. Again, this group is very diverse – so we have doctors, entrepreneurs, mummies with corporate jobs, educators, stay-at-home moms; and this diversity only enriches the group.

Going down memory lane – For the past 2 years,I have been a member of several online groups, and have immensely benefited from many of these connections and conversations. And now as the owner of several online social communities, I can say one thing for sure – THERE IS POWER IN ONLINE SOCIAL COMMUNITIES. I have witnessed scenarios when community members have offered well-meaning life changing advice to each other, helped each other tide through difficult times of physical, emotional, mental, marital, parenting and financial distress. I have also seen live cases of a community supporting several social causes with the sole aim to make a positive difference in the world. However I have also observed that there are many communities which really go nowhere. They start with full gusto, but after some time – they get dormant! And die a natural death!

So, I couldn’t help asking myself the big WHY? Why is it that some communities die a slow and natural death, and some continue to thrive and get powerful with each passing day?

In this post, I am sharing my views on what matters for an online social community to thrive?

What is the purpose of the community?

It is fascinating and interesting to observe what brings random unknown strangers from different walks of life together to create a community. It could be anything – like where you live, your gender, your role as a mother, a love for reading, writing, music, dance, entrepreneurship, etc. Whatever it is – a common interest brings people together. But what keeps a social community alive and kicking is shared goals / vision of the future. So, the key question is “What do you want to do together?”. For e.g: Do you want to help each other achieve your fitness goals? Or do you want to share your blog posts so others can read? Whatever it is, it should be clear; and spelt out. Else, a group will not really go anywhere!

What are the rules of the community?

For everything in life – from kindergarten to a corporate job there are some ground rules, and abiding by those rules are key for order, progress and peace. It is even more important for online social communities – since you are interacting with people you don’t really know, and your words and views can affect someone else’s thoughts and emotions. So define rules, and if members don’t follow the rules – better to remove them from the group. One dirty fish spoils the whole pond!

Who is the owner of the community?

The best analogy I can give to being the owner of a social community is that of the CEO (Chief Executive Officer) of a company. That is where an individual’s values, personality and leadership style come into play. As the community owner, how one nurtures a community, and helps the community navigate the path towards a shared vision / goals plays a key role in what the group evolves to be.

The everyday engagement level within the community

This is possibly the most important part in what determines the longevity and life of any online group. Let’s face it – We are all busy, trying to do a zillion things in life. So, to catch our attention – anything needs to interest us and engage with us on an individual / personal level. Hence the communities which stay alive longer and get powerful over time are those which are better engaged. And engagement is really a function of the diversity of the members in a group and getting people to share, connect and support each other in whatever way they can.

Those are my views. What do you think? Leave a comment to let me know…
First published on LinkedIn

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Connect with me on Nischala’s Social World
Columnist / Byline in : Economic Times | Huffingtonpost | Business2Community | WomensWeb | Sheroes India | PeopleMatters | YoWoTo | 12Most.com | Parentous
Blog : Nischala’s Space, Thoughts, Expressions [Featured in Top Marketing Blogs in India, Directory of Top Indian Blogs and Most Widely read Indian Bloggers, Alltop, Directory of Best Indian Blogs]
Twitter : @nimu9 [Featured among Sheroes Must Follow Indian Women on Twitter (2014) , 50 Indian Women to follow on Twitter(2012)]

Interviews and Media Mentions
Newspaper Interview | Twittering Heights (Deccan Chronicle, 2015)
Quoted in “Open Letter to Women looking for job
Quoted in “The Best Advice you’ll receive as young women starting your careers
Interview | My blogging journey – How it came to be?
Interview | A wise Blogger
Interview | Secrets to Successful Blogging
Quoted in “Are entrepreneurs born or made?

Infographic | All About Social Media Monitoring Tools

Everyone knows that Social Media is BIG, but Social Media Monitoring is a ? – In terms of time, focus, priority and effort. Whether you are a marketer / even otherwise – if you spend time on social media – it is worthwhile to monitor and track social behaviors – Data always speaks – The insights, inferences and implications are for you to draw. But the start is always looking at multiple views of real-time integrated data, and asking the right questions so you understand social media analytics better.

Many of us wonder what to track and how? So when I came across this comprehensive infographic on Social Media Monitoring – I thought it was worthwhile to share on the blog. It is an overview and just the start – But once the building blocks are laid, then it is easy to build and enhance the monitoring processes and tools

[Src: KISSMetrics]

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Connect with me on Nischala’s Social World
Columnist : Huffingtonpost | Business2Community | WomensWeb | Sheroes India | PeopleMatters | YoWoTo | 12Most.com | Parentous
Blog : Nischala’s Space, Thoughts, Expressions [Featured in Directory of Best Indian Blogs, Alltop]
Twitter : @nimu9 [Featured among Sheroes Must Follow Indian Women on Twitter (2014) , 50 Indian Women to follow on Twitter(2012)]

Interviews and Media Mentions
Newspaper Interview | Twittering Heights (Deccan Chronicle, 2015)
Mention in | “Open Letter to Women looking for job
Mention in | “The Best Advice you’ll receive as young women starting your careers
Interview | My blogging journey – How it came to be?
Interview | A wise Blogger
Interview | Secrets to Successful Blogging
Quoted in | “Are entrepreneurs born or made?

How to make the best use of social media in 2015?

As a marketer and social media strategist / practitioner, I am always on the look-out for ways to make the very best use of social media. There are so many theories, so much advice, so many experts that it can be hard to find answers to what you really are looking for.

However, having been an active ‘social media’ user for about 5 years now – I can say with some level of clarity and confidence that the ground rules almost always are the same.

And I found a good summary in the infographic below:

Src: http://www.business2community.com/social-media/social-media-new-years-resolutions-infographic-01112394

What are your mantras to make the best use of social media in 2015? Leave a comment to let me know.

Do you participate in Tweet Chats? 6 Compelling reasons you should..

I started participating in Tweet chats several months ago. At first, it was just out of curiosity. Over a period of time, I realized the many benefits (not to mention, I enjoyed myself too!) and continue to participate in a few chats regularly. Some of the Twitter chats that I’ve been part of include #Bufferchat, #Eduin, #IndiaHrChat, #chrdx, #hrtrends, etc.

According to this Forbes article, a Tweet chat is a live Twitter event, usually moderated and focused around a general topic. To filter all the chatter on Twitter into a single conversation a hashtag is used. A set time is also established so that the moderator, guest or host is available to engage in the conversation.

From what I’ve read, the very first Tweetchat (popularly known as #blogchat) was hosted Mark Collier in March 2009. The response was so good that Mark continues to host this chat every week – 8 PM Central. Each week a different blogging topic is chosen, For e.g.: sometimes it is about personal blogging topics, other times the focus is about business blogging. There are more than 5000 tweets on an average during every 1 hour chat session!!! For more details, click here .

Whether you’re an entrepreneur, a corporate, an individual, or a community manager – there are many good things about participating in Tweet chats. In this post, I’m listing 6 compelling reasons to be part of Tweet chats

Tweetchat WHY
(1)   You think : One the reasons why I enjoy being part of Tweet chats is that they compel you to “think on your feet” about very pertinent questions around a topic. Questions which may be you’d never think about. By being part of a tweet chat, not only do you have to think – but answer publicly state your response. So you really need to think quickly and respond concisely and creatively (in 140 chars), which is a good exercise for your left and right brain!

(2)  You learn : The other most important benefit of being part of tweet chats is that you learn about the subject under discussion, and a social media skill on how to participate in tweet chats . Most tweet chats involve a combination of personal opinions / perspectives and also generous sharing of previously published articles / resources on the topic in question. So you get to access to some of the best online resources around a subject which is a great learning experience

(3)   Your social network only gets better as you connect with a diverse set of individuals / businesses : This is probably one of the most important reasons to be part of Tweet chats. Your networks and relationships make all the difference – both in your professional life or personal life, and especially in the socially connected world. The best way to nurture a relationship is to invest in it – with time, with valuable content, with positivity. Most of the regular tweet chats also have a guest on the chat – Someone who is an expert in the area and he /she shares their perspectives on the questions. Tweet chats provide a great opportunity to connect and converse and engage with the experts, thus setting the initial foundation for any future interactions

(4)  You get diverse global perspectives for the same question : This is again one of the key reasons to be part of tweet chats. Many times I find just “listening” to many unique / personal responses to the same question can be a huge learning experience. Reading the insights and trends which give you a holistic view on any subject is in itself is a huge take-away

(5)   You can get answers to your own queries : The other good thing personally for me is that many times if I have a question, I raise it during tweet chats and invariably get some of the best answers. So it is like “googling” for your query, just that here the responses are from people who know / are genuinely interested in the subject under discussion. And many times there are several global industry experts / gurus who join into these discussions.

(6)   You enhance your own online brand : Sharing your unique views, voice and perspective based on your experiences / thoughts during a tweet chat gives you an opportunity to create and enhance your own online brand – What you say makes all the difference in the online world , and goes to create and enhance your online brand.

And all of the above with the only investments as your time, your thoughts and a willingness to share…  Those are my 6 reasons.. Do you participate in tweet chats? Yes / No.. Why? Leave a comment to let me know..

Suggested Readings

http://blog.tweetchat.com/blog/
http://www.likeable.com/blog/2011/07/whats-the-roi-of-a-tweet-chat/
http://www.socialmediaexaminer.com/twitter-chats-with-pam-moore/
http://www.socialmediaexaminer.com/tag/tweetchat/
http://blog.hubspot.com/blog/tabid/6307/bid/28979/8-Steps-to-Hosting-a-Successful-Twitter-Chat.aspx
List of Tweet chats @ http://www.gnosisarts.com/index.php?title=Tweetchat_Wiki/By_Day#.VCyQImcxNyU

Blogging for Business / Run a corporate blog? – Here are a list of topics for 1 year (for FREE!)

Are you blogging for your business / run a corporate blog to gain mind-share, market-share or profit-share?

And you don’t know what to blog about?

If I had to create a Blogging FAQ( Frequently Asked Questions) on what I get asked most of the time, the top questions would be
1) Why blog?
2) What to blog about?

If I had to answer Why should a business / corporate blog? – The answers are manifold :

(i) To share their views / voice

(ii) To engage / nurture your industry ecosystem by connecting with customers,partners, suppliers, analysts, solution providers, etc.

(iii) To learn yourself and stay updated with market / industry trends

(iv) To generate leads and

(v) To create a brand!

The next question is What to blog about?. In this post, I’m listing blog post ideas for a business blog which can last you for 1 year – if you publish at least 1 post a week.. The key to success is consistency over a long period.For that, focus, plan and a commitment to invest in your blog is most important.

I usually recommend a healthy mix of different content formats on a corporate blog – including blogs, pictures, infographics, video content, etc.

So choose a topic from the list below, decide on the format, and publish publish publish away :)

1) Why did your business / corporate start? What was the idea and how it came to be?

2) The initial phase – Challenges and Lessons. What you learned from setting up your business?

3) The founding team – Who they were and How they came to be? A fun or lesser known facts about the team. It always makes an interesting read if a reader knows a “personal / human” side to you.

4) A timeline which highlights key dates / milestones since inception.

5) What are your offerings (services / products)?

6) Recent innovations in your business / which affect your business – This could be done once in 3 months, so you can have at least 4 posts / year

7) What is unique about your offerings?

8) What difference will your offering make to a customer?

11) An industry timeline – Infographic (How the industry came to be?)

12) Less known facts about your business / industry – – With interesting trivia, facts and figures (well researched and data accuracy is important)

13) Industry survey / trends – Infographic (What all the latest market surveys are saying – for your industry as a whole).

14) Video from your CEO on any topic he is passionate about

15) A blog post on the current trending topic (technology / business / process) and your view on it – Even you do this once in 2 months, you’ll have 6 posts for a year

16) A success story for your business | Who was the client? What was the problem? How you solved it? This could be done at least 2 times / year

17) Lessons learned from a not-so-successful customer project | What was the problem? What did you learn? This could be done at least 2 times / year

18) A Must-Read monthly round-up of 8 – 10 interesting industry articles, news, views, opinions, perspectives – from your customer, partners, competitors | as an online curated resource which anyone can refer to (With 1 / month, this adds up to 12 posts for the year)

19) A Must-Read monthly round-up of 8 – 10 interesting articles, news, views, opinions, perspectives – on life hacks, productivity, getting better at work, general inspiration | as an online curated resource which anyone can refer to (With 1 / month, this adds up to 12 posts for the year)

20) Interviews with Experts – What your industry experts are saying about the future? Even if you do 1 / quarter, you will have 4 posts in a year

21) Choose any topic that is currently trending and get the 3 or more alternate views on the subject. for e.g.: if the topic you are currently interested in is around next generation analytics solutions, write a post with the views of a customer, technology provider, product vendor and analyst. Just bringing together voice from different perspectives can make a truly unique and compelling read

22) A note of CSR initiatives (Corporate Social Responsibility) and what your company is doing towards specific causes

23) 10 reasons why anyone should join your company

24) A post on Marketing – Its relevance and importance for your business

25)  A post on Digital – Its relevance and importance for your business

26)  A post on Social – Its relevance and importance for your business

27) A post on Big Data – Its relevance and importance for your business

28) A post on Analytics – Its relevance and importance for your business

29)  A post on Cloud – Its relevance and importance for your business

30) Your company’s view on “The Next Big Thing that can change the world”

31) Your company’s view on Innovation

32) Your company’s view on changing role of Leadership

33) 10 Must-Read books – for your business / industry, and Why?

34) Open Letter to anyone joining your company

35) 5 – 10 Blogs you suggest anyone to follow to stay updated / relevant in your business / industry

36) 10 – 20 Twitter thinkers / influencers you recommend others to follow and Why?

NOTE: Some of the above may already be part of most company websites, but a blog post is usually more informal and can be written by the CEO / founder/ core team in an anectodal / story-telling fashion.

 

Suggested Readings

Understanding the Hype Cycle of a Blog

Why you should were the 6 Thinking Hats on your blog

Focus on Diversity on your blog

Why will a reader remember your blog?

Importance of an editorial calendar

Women at Work | Round-up of articles to read today

The regular readers of this blog know that I’ve started a new section on this blog around the topic of Women at work / working women.

Here’s the thing | Being a working woman, I regularly read on this subject – simply because it enable and equips me to appreciate and understand multi-dimensional issues, and possible solutions. I can safely say that there is a lot of literature on this subject, and a lot lot lot more is required. Many times when I read something, I wish someone had shared it with me much earlier. The thing about reading is that “timing sometimes makes all the difference“. So on this blog, I’ll be  periodically sharing a round-up of articles for your reading – hoping that the timing is right – for both you and me

I’ll structure them into 3 sections

Section 1 – Worth a Read | News, Views, Opinions and Perspectives related to women at work

In work reviews, women are criticized for personality rather than performance First she studies, then she gets a job, then she performs. And lastly, you are criticized for your personality! How much better can it get. An interesting article which highlights the differences between how men and women are appraised

Women company directors: can quotas change the status quo? A Forbes article on Quotas and gender diversity language in corporate governance codes do result in a higher percentages of women directors

Gender Inequality’s Latest Victim: Flex-Time Requests Very interesting read since it highlights how flex-time requests are viewed for men and women, and how a woman’s career is impacted, even though flex-time is her crying need today.
 

Section 2 – Worth a Share | Resources to enable, empower and equip women in your work and beyond

Book – Innovating Women: The Changing Face of Technology BY Vivek Wadhwa and Farai Chideya is the voice of hundreds of great women and aims to motivate and inspire thousands more to join the innovation economy–and better the world.

Pink Petro initiative Very interesting initiative as the 1st online social media platform built by the energy sector for “women, girls and diversity advocates

Springboard An ecosystem where influencers, investors, and innovators meet to build great women-led businesses. Their 562 women-led companies have raised $6.5 billion, including 11 IPOs.

 

Section 3 – Worth a Thought | Writings which compel you to think, reflect and introspect

Why do you think women should work? What are the top 10 / 20 / 30 reasons? Here’s an answer

Are you a mom looking for a business idea? Here is a fantastic list of 25 ideas

 Why is it so hard for working women in India? A perspective on multi-dimensional issues

Quitting your job to find your passion?An honest encounter of a working woman, the considerations / deliberations when you quit after a decade of work life

 

NOTE: If you think this post could enable / equip / empower another woman as she navigates her path at work and in life, please share. Thanks for reading me!

Enjoy your weekend!

 

 

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