A few days ago, I had the opportunity to address a group of 100+ digital marketers on “The Art and Craft of content”. Personally, I enjoyed delivering the session as it was based on my personal journey and experiences as a “Content Crafter“. I received wonderful feedback for the session!
In this post, I am sharing the key messages that I delivered during the session:
In the past 3 months, I have tried and used several tools to create images / videos for social media. In this post, I’m sharing a list of the tools I’ve used – grouped into different categories. Most of them are free of cost for the basic feature set, and also have an option for paid feature upgrades.
Images for Simple Text, Easy and Quick to Use – Particularly useful for quotes, blog headers, simple images
A lot of times I get asked questions around the Content Life Cycle – which includes Strategy, Creation, Publishing, Marketing, Promotion. Here’s the thing | Almost every individual / business who is serious about social media recognizes the role of content in online marketing.
So when I came across this infographic on the path to content marketing, I had to house it on the blog!
At the start of a new year (2015), it is the time for all marketers to look out and observe what all the ‘gurus’ / ‘pandits’ / experts are saying about whats in store for next year. As a marketing professional who is responsible for Thought Leadership content – the topic of ‘content marketing’ is very close to my heart, and ‘core to my professional responsibilities’. So when I came across an interesting infographic on 2015 Content Marketing trends, I could not resist sharing on my blog. So here goes: